Order Manager
·
Multiple locations
·
Hybrid Remote
Senior Product Marketing Manager (m/f/d)
Be the driving force behind go-to-market activities and competitive intelligence as well as messaging and positioning of our products.
Job Definition
- Planning and creating content as well as executing 360° marketing campaigns in close collaboration with our Product & Marketing Teams
- Managing key activities and budgets to support the retention of existing customers and the acquisition of new customers
- Researching the competitive environment and collect market data for the company to find sound topics for content creation
- Establishing a customer centric product view within our company department and communicate it towards the customer
- Assessing the effectiveness of the marketing measures that support our products on an ongoing basis, and taking action accordingly
- Taking care for the development of the interdisciplinary team
Job Qualification
- Successfully completed degree in business, communications or media studies or a comparable training
- 5+ years of experience in international marketing projects
- Familiarity with product marketing tactics (e.g. integrated marketing campaigns, e-commerce-solutions, social media)
- Experiences in the field of B2B platforms / digital marketplaces
- Safe handling of common marketing tools (Adobe CC, …)
- Combination of strategic vision & technical background to understand market and customer needs
- Experience in the independent automotive aftermarket environment is a big plus
- Fluent English skills are a must, German language skills an advantage.
- Department
- Order Manager
- Role
- Marketing
- Locations
- Cologne, Grafenrheinfeld [Schweinfurt], Ismaning [Munich], Weikersheim [Würzburg]
- Remote status
- Hybrid Remote
About TecAlliance
Helping our customers to sell more parts & make things easier with our data and solutions based on our globally leading data standards
Coworkers
850 +
Order Manager
·
Multiple locations
·
Hybrid Remote
Senior Product Marketing Manager (m/f/d)
Be the driving force behind go-to-market activities and competitive intelligence as well as messaging and positioning of our products.
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